Customer Service Is Boosted When the Bot Is Always Right
Customer loyalty is changing, and marketing isn’t always getting the message right when it comes to building an appealing brand. Instead, practical efforts like chatbots, apps and AI-powered services all help to deliver what the customer needs. Marketers perennial panic about the loyalty of their customers is often based on old or plain false information.…
The Smart Future of Chatbots and Self-Service Customer Support
As customers have more ways to get in touch with their bank, local government, favourite brand or other business, the move to self-service support is a natural step for most high-volume companies. But how to prepare your customers for the step, and monitoring how they react are key issues in making it a success, and…
Toward the Systematic Evaluation of Chatbots
Currently, the best method for evaluating chatbots relies on humans, but the lack of standardization can make this difficult. Six people at the University of Pennsylvania are working to solve this problem. They have developed a unified system to evaluate chatbots that augments current tools and also provides an online hub for chatbot developers to…